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Key Contacts | Management Team | Citations
Headquarters:
2780 Via Orange Way, Suite B, Spring Valley, CA 91978
Tel: (619) 670-5200 Fax: (619) 670-8916
Internet:
www.Chinaberry.com
www.IsabellaCatalog.com
Facility:
23,000 square foot office and warehouse facility includes corporate offices, international telephone order center, warehouse, fulfillment and shipping center.
Employees:
46 regular and 35 seasonal employees.
Revenues:
Sales revenues have increased steadily.
$4.6 million in sales in 1993
$5.1 million in sales in 1998
$9.5 million in sales in 2003
$10.8 million in sales in 2005
$11.5 million in sales in 2006
$12.8 million in sales in 2007
$13 million in sales in 2008
Description:
Founded in 1982 by Ann Ruethling, a former airline executive turned stay-at-home mom, Chinaberry, Inc. is an international catalog sales company based in San Diego County. The company sells books and products through its two primary catalogs and web sites:
The Chinaberry catalog, offering fully researched, hand-selected, family-centered books and items for children and adults, contains complete reviews and is packed with interesting commentary.
The Isabella catalog, offers well-researched, high-quality items for the body, mind and spirit.
Market:
The colorful Chinaberry and Isabella catalogs are mailed 9 times a year, with a circulation of 3.5 million. Each edition is unique, and is eagerly awaited -- even coveted -- by loyal Chinaberry and Isabella customers.

Company:
Chinaberry, Inc.
Publisher of the Chinaberry catalog of books and treasures for the whole family and the Isabella catalog of gifts for reawakening the spirit.
Address:
2780 Via Orange Way, Suite B
Spring Valley, CA 91978
Contact:
Janet Kelly
Communications Coordinator
Chinaberry, Inc.
Tel: (619) 670-5200
Fax: (619) 670-0222
E-mail: PublicRelations@Chinaberry.net
Internet: www.Chinaberry.com, www.IsabellaCatalog.com |
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